This year, I award it to Kyle Lafferty, Northern Irish international and Glasgow Rangers forward, for his bit of play acting in the recent Aberdeen - Rangers match. He did that gross forehead to forehead pushing thing, with Charlie Mulgrew, that soccer players do in lieu of actually using their fists and then - poof! - he went down like a sniper in the stands put one right between his eyes. I'd show you the video but the Scottish Premier League, as part of their continuing effort to prevent its product from being easily accessible to the masses, has had all traces of the video removed from the web. To his credit, Lafferty has admitted he took a dive and has stated that he is completely embarrassed by his actions. But the dive still happened and so he gets the Gilardino Award.
The award is named in honor of Fiorentina forward Alberto Gilardino's infamous dive against Celtic (also from Glsgow, and Rangers mortal enemy).